As a company, KLH Group has always believed in the power of authenticity. For us, authenticity is not just a buzzword, it’s a core value that drives everything we do. It's what sets us apart from our competitors and helps us build deep connections with our clients and partners.
That's why when we decided to embark on a brand makeover, we knew we had to stay true to our roots and values. We wanted a brand that was not only visually appealing but also meaningful and reflective of who we are as a company. KLH stands for Ken, Liam and Hope, but we wanted to dig a little deeper.
After months of brainstorming and collaboration, we landed on a botanical-inspired logo that pays tribute to Liam’s roots in his birth province of Jiangsu, China and South Carolina, where KLH originated. The logo features a vibrant blend of yellow jessamine and jasmine, which symbolizes our commitment to growth, beauty, and deep connections.
So our brand makeover is more than just a change in our logo. It's a rooted transformation that reflects our commitment to authenticity, growth, and building meaningful relationships. We want our clients and partners to know that when they work with us, they're not just getting a service or product, but a genuine partnership built on trust and mutual respect. Authenticity is not just a value that we preach, but one that we live by every day.
Living our values of authenticity isn't always easy, but we believe that it attracts the right people and opportunities into our lives. We're excited to see where this new chapter takes us and we're committed to staying true to our roots and values. We hope you'll join us on this journey of authenticity and growth!